Introducing new TENA Silhouette Pants

    An upgraded fit and our most underwear-like pant yet

    A woman sits on bed wearing new TENA Silhouette in black

    Help women find the right protection for their needs

    1 in 3 women experience bladder weakness*. Many assume that incontinence products are bulky and uncomfortable, so they compromise with solutions like period pads that don’t meet their needs.

New TENA Silhouette Pants is a significant step forward for women. It’s designed to handle heavier needs while the body close fit means it looks and feels more like real underwear than ever before. Discreet and comfortable, it offers superior protection that fits women's bodies and needs. And we know that once women feel the difference of using the right protection, they're likely to keep doing so, meaning satisfied returning customers and more business for you.

    A woman wearing old TENA Silhouette and new TENA Silhouette. New having a better fit.

    Body close fit and up to 100% protection

    When it comes to incontinence, women want a solution that looks and feels as discreet as possible. As well as offering up to 100% protection to keep women feeling reassured and secure, new TENA Silhouette features an improved body close fit, more comfort, and a discreet design that includes a feminine wavy waist exclusive to TENA. They are our most underwear-like pants yet.

    A woman wearing new TENA Silhouette in black

    Improved discretion & protection

    • Body close fit
    • 30% less bulky
    • Soft fit around legs 
    • Discreet side seams 
    • Feminine wavy waist, unique to TENA
    • Up to 100% protection 
    • Triple protection from leaks, odour* and moisture

    Four women wearing different styles and colours of new TENA Silhouette

    A range of styles and colours

    The new TENA Silhouette range offers a variety of styles and colours, including black, crème and white, in both low and high waist. Stocking the full range allows you to address different shopper needs and preferences.

    Product packaging of TENA Silhouette Pants in black and white on a table.

    Interested in TENA Silhouette Pants?

    Discover updates across the full range

    A female pharmacist recommends a TENA incontinence product to a mother who is carrying a young child

    Provide your customers with support that’s trusted by millions of women

    We can help you educate customers and help you recommend the right product based on shopper needs.

    Sources:

    * TENA data; GFK – Global Inco Consumer Segmentation study (2019)

    
**Odour control by ammonia neutralization